Friday, January 15, 2010

Article: To Play with Stream - READ IT!!

http://www.docstoc.com/docs/18799874/culture-jamming-as-subversive-recreation

This is a really good article that gives a little background to some of the history of culture jamming, and why it is remerging as a means of counter culture.

The resurgence of culture jamming in the 20th and 20st century, according to this author, has been taking place as a means of countering mass production, consumption and mass transportation due to the increase in consumerism we've seen. Not only that, but globalization has created mass production and consumption an issue world wide, and people are starting to backlash.

The internet serves as a vehicle for mass media, but also as an important role for culture jammers in getting their messages out to a wide audience. Where as before, culture jams may have only been on local zines and billboards, now we can access sites like Adbusters and Google, which provide numerous sources of counter culture. What was interesting in this article, was culture jamming going on in Solvenia. These issues have recently begun, there and the population is already up in arms and producing a lot of counter culture. Before the society was more focused on the state socialism and recently it has turned to focus on counter capitalism.

The author does not see a bright future for culture jamming into the 21st century, because they see it as already having been written off and over popular with the novelty wearing off. They also say that no major social change can come of it. In my opinion, although there may not have been MAJOR social change as a result of culture jamming, it is still a creative and effective way to get peoples attention towards problems in our society. What do YOU think??

- BritFan

2 comments:

  1. Hey BritFan,

    I haven't checked yet, but did you let the folks over at the blog that is researching global forms of jamming about this article? There's a bit on Slovenia that they might find useful...

    (in case they're not doing their blog reading...)

    The Doctor

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  2. Also, the argument that jamming is a response to perceived increases in consumption would explain why it emerged in the early C20th as well.

    The Doctor

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